COOKIE POLICY

 

TheSLL website uses cookies – a small text file that is placed on your computer or electronic device when you access our website. This policy highlights what cookies we collect and why, and how you can opt-out of having cookies stored on your computer.

This policy only applies to the SLL website. Should you leave our site via a link or otherwise, you will be subject to the policy of that website provider. SLL have no control over that policy or the terms of the website and you should check their policy before continuing to access the site.

Why do we use cookies?

SLL processes cookies for two reasons; to improve our website and to improve our digital marketing.

Improving our website:

We use cookies to track how often people are visiting our website, our best performing web pages, how often people return to our website and what locations have been visiting the site. This data is collected anonymously using Google Analytics. This data allows us to see what is working well and what could be improved to improve customer experience.

Improving our digital marketing:

We use Facebook advertising and have installed a Facebook Pixel on this website to improve effectiveness of our campaigns. The Pixel tracks who has visited our website from a Facebook advert and the action they have taken. We also use re-targeting via the Facebook Pixel to target adverts to specific users.

To enable this form of advertising, Facebook will place third-party cookies on your device. You can find more information on the Facebook Pixel at www.facebook.com/about/privacy/update.

What cookies do we use?

Cookie

Name

Purpose

Google Analytics

_ga

We use Google Analytics. These cookies collect anonymous information including the how many times you have visited the website, webpages you have viewed and the pages you have visited. It also collects information such as web browser, device type and location. We use this information to improve our website and digital marketing efforts.

 

You can find out more information, or install a browser plug in to prevent websites sending information about your website visit, here: https://support.google.com/analytics/answer/6004245

 

Google Translate

_gat, _gid

We use Google Translate. These cookies are set by Google who provide a free translation service to our website. This collects anonymous browsing data in conjunction with doubleclick.net.

 

Facebook

 

We use Facebook advertising through the use of the Facebook Pixel. Cookies, and the Facebook Pixel, are placed by Facebook to identify you and serve ads that are targeted based on your behaviour on this website.

Facebook may also use cookies when you use the social sharing option.

Twitter Twitter may use cookies when you use the social sharing option.

 

Managing cookies:

You can request your computer to stop accepting cookies at any time. Internet browsers provide settings that prevent your computer from accepting cookies, though please be aware that doing say can affect our, and other websites from working properly. Please see the following links for turning cookies off depending on your browser:

You can install a plug-in to prevent websites from sending information about you to Google Analytics. You can find more information about this here.

If you would like to opt out of Facebook Pixel cookies, please visit www.facebook.com/settings?tab=ads.

To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.